News companies deliver millions worth of engagement to Big Tech
We’ve let the tech giants control the narrative for far too long.
During the months-long battles leading up to the adoption of Bill C-18, passed Thursday by the federal government, Meta’s executives used the same dollar figure repeatedly to support its case against contributing to Canadian journalism: That they deliver $230 million in annual value “for free” to Canadian news publishers through 1.9 billion worth of yearly outbound clicks from Facebook back to all of our web sites.
Unsurprisingly, this is the shallowest and most . . .
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