TORONTO – Rogers said Thursday that it is reducing the price of data on certain 5G plans.
The largest cable company in the country said that its $85 per month 5G plan will now include double the data from 25 to 50 GB, effectively reducing the price of the price per gigabyte by 50 per cent.
Customers who buy Rogers wireline services can also now get the company’s starter 5G plan for 35 per cent cheaper than its previous 5G entry plan. The company said it can now offer bundled services in nearly 70 per cent of Canadian households following its acquisition of Shaw. The company also announced that over the coming months, all Rogers wireless customers with voice and data plans will be “proactively provided with access to the Rogers 5G network” at no additional charge.
“Canadians already pay less per month for wireless services than customers in the United States, and we are continuing to deliver more value,” Phil Hartling, president of Rogers wireless, said in a release. “Today’s announcement is part of our ongoing commitment to make our services more accessible and affordable.”
The announcement comes ahead of what the big telecoms have said is an anticipated heightened competitive environment now with Videotron acquiring Freedom Mobile and moving into parts of the country it has not previously ventured into with wireless services.