TORONTO – Rogers says that their new their broadband portal Rogers On Demand On-line is off to a “big” start.
With more than 46,000 Canadian registered to date plus almost two million page views last month, Rogers said that they will unveil new features and functionality like live streaming, social networking and wireless access features later this year.
“With over 1.8 million Rogers On Demand Online page views in just over one month, Canadians are telling us they are ready to take TV beyond the box and have already made Rogers On Demand Online a great Beta launch success," said David Purdy, VP of video product management, in a statement.
The portal launched with more than 20 content partners and a video library with more than 1,000 hours of content last November. Since then, Rogers said that it has signed content agreements with new partners like Alliance Films, Ride Guide Productions for a weekly snowboard, freeski and mountain bike television series, and has added new primetime programming from Global Television, History Television and Showcase.
Available free to all Rogers Cable, Rogers Wireless, Rogers Hi Speed Internet and Rogers Home Phone subscribers from any streaming Internet connection across Canada, Rogers On Demand Online Beta provides authenticated, aggregated, premium video content online.